With a penchant for seeing what others cannot, Harvey Hartman received national recognition in America for accurately predicting the shifts in consumer behavior that would drive the sustainability, wellness and organic movements into mainstream prominence across the food and beverage marketplace. He is an author, business school lecturer and former Fortune 500 senior executive. His passionate belief in a consumer driven marketplace paved the way for the Hartman Group to become synonymous with providing unique provocative consumer perspectives of measurable value to clients.
Harvey has authored four marketing texts, the most recent being A Brand Called Hope: Reimagining Consumer
Culture, which explores food culture and today’s consumer-driven interpretations of quality.